Connect with your car.
Entune™ is a revolutionary in-car experience that keeps you and
your Toyota connected. It?s never been easier. Just download the
Entune™ mobile app to applicable phones, and you can access a variety of
in-car applications from your phone. You can control the applications
by using the touch screen or voice commands (Bing
only at launch). Entune™ will be available as an option on
select models this year.
Bring the power of a decision engine to your car with
Bing, the decision engine from Microsoft®. Its
voice-activated search and organized results will help you travel with
There is always something to listen to with iheartradio. With
access to more than 750 local radio stations from across the country and
exclusive artist content, you won't know what to listen to first!
Listen to the music you love with Pandora personalized radio.
Create your own radio stations based on your favorite songs, artists and
genres. Every drive can have the perfect soundtrack.
Seeing a movie on a whim has never been easier with
Movie-tickets.com. You can find local movie times, read movie reviews
and even purchase tickets while in your car.
Decide where you want to eat while you?re on the road with
OpenTable. You can browse local restaurants by cuisine, price and
availability. Once you settle on a restaurant, you can make a
reservation from inside your car.
Sports, Stocks, Traffic, News, Weather and Fuel
You can also get the latest sports scores, keep track of your
personal stocks, check traffic and weather, and compare fuel prices.
New Prius v and Prius c
Concept Make Their Worldwide Debut
-Prius v fits the lifestyle of
young, active families
Concept an inspiration for future small, entry hybrid
arrive in the first half of 2012
DETROIT (Jan. 10, 2011) ? Toyota Motor Sales, U.S.A., Inc.,
unveiled the Prius family of vehicles today at the 2011 North American
International Auto Show. In addition to the current
third-generation Prius and Prius Plug-in Hybrid Vehicle (PHV), the new
Prius v midsize hybrid-electric vehicle and the
Prius c Concept vehicle joined the iconic
hybrid brand, broadening the appeal of Prius to all ages and
With the expansion of the Prius family, a new evolution of
vehicles will further increase the acceptance of hybrids with Prius'
same core values of high fuel economy, low emissions, proven technology
and environmental stewardship.
"This is no ordinary family. It's a modern family
with a Prius for everyone," said Bob Carter, Toyota Division group vice
president and general manager. "The
Prius v is an all-new dedicated hybrid
vehicle, and all future Prius family members will be as well.
They will all share common Prius attributes but will be unique, with a
special appeal to different buyers."
The Prius midsize liftback has accounted for more than
955,000 sales in the U.S. since it was introduced in 2000. The
third-generation Prius, which reached dealerships in June 2009, has
continued the hybrid's heritage of exceptional fuel economy and low
emissions, while becoming the third-best selling Toyota passenger car in
The Prius has also been a technological flagship vehicle,
offering new features to the Toyota brand like Touch Tracer Display,
Solar Powered ventilation, Smart Key System with Push Button Start, Lane
Keep Assist, an Advanced Parking Guidance System and LED
"Versatility" for Young, Active
The new Prius v, with
"v" expressing the vehicle's
versatility, will meet the needs of growing
families with active lifestyles while providing the same attributes
traditionally found in the Prius DNA. It will share the
current generation Prius' platform and Hybrid Synergy Drive
technology. Featuring a compact exterior yet spacious
interior, the Prius v will feature over
50-percent more interior cargo space than the current Prius.
With a balance between outstanding spaciousness, refined
style, and smooth aerodynamics, Prius v
has a low 0.29 coefficient of drag, which does not inhibit the vehicle's
convenient packaging. It is a new vehicle designed from the
ground up, with a shape that evolved from Prius rather than being an
The exterior styling is sleek, rounded and bold, with an
extended roofline that allows the vehicle to retain the triangular
silhouette symbolic of Prius. The trapezoidal-shaped front
features sharp-edged headlamps, wind-slipping aero corners for improved
aerodynamics and an enlarged under grille, which all help create a
unique design evolving from the current Prius.
Prius v's rear styling is highlighted by a
refined backdoor panel, intricate combination taillights and a
specially designed roof spoiler that improves air flow.
Inside, the Prius v emphasizes
overall proportion with spaciousness and flexibility for active
families. Comfortable interior space and good visibility has
been assisted by a high seating position, ample head room, and an
impressive 38-inch couple distance, providing generous rear legroom.
A low, wide-opening rear hatch reveals 34.3 cubic feet of
cargo space behind the rear seats, making it the most spacious dedicated
hybrid vehicle on the market and better than some compact
Comfortable seating for five is specifically designed for
young families. Sliding second row seats allow for easier
ingress and egress and rear-storage flexibility, with a 45-degree
recline for greater comfort. The 60/40 split, folding rear
seats present four different seat arrangements that provide excellent
usability for passengers and luggage, while a fold-flat front-passenger
seat allows for extremely long cargo.
Also available, and a Toyota-first, is a resin Panoramic View
moonroof with power retractable sun shades that provides an open
atmosphere in the cabin with a 40-percent reduction in weight as
compared to conventional glass roofs of the same size, and excellent
heat insulation performance.
Up front, instrument-panel controls, including a single-dial
air-conditioning control and a center-mounted digital combination meter,
provide an advanced look and user-friendly command. The
driving controls - including the Push Button Start, parking
switch, electronic shift lever, and driving mode selection -
are distinguished by silver trim.
Despite the spaciousness of a family friendly midsize
vehicle, the Prius v will deliver
estimated EPA fuel economy ratings of 42 mpg city, 38 mpg highway and 40
mpg combined, the best fuel economy ratings of any SUV, crossover, or
wagon on the market. It will also emit 66-percent fewer
smog-forming emissions than the average new vehicle.
Like the current generation Prius, the
Prius v is a showcase of technology that
will include many of the same standard features. Four driving
modes (Normal, Power, Eco and EV) satisfy a variety of road conditions
and driver preferences. A Smart Key System with Push Button
Start, an electronic shift lever, Hill Start Assist Control (HAC), and a
back-up camera are standard. Available options include
energy-efficient LED headlamps, Dynamic Radar Cruise Control with a
Pre-Collision System (PCS), and Advanced Parking Guidance
For a high level of safety, there are seven airbags, a
high-strength cabin and an energy-absorbing body structure with impact
beams, cross members and leg absorption pads. New driver and
front-passenger seat design helps lessen possible whiplash injury during
Like all Toyota models, the
Prius v will feature Toyota?s Star Safety
System™ standard, which includes Vehicle Stability Control (VSC),
Traction Control (TRAC), Anti-lock Braking System (ABS), Electronic
Brake-force Distribution (EBD) and Brake Assist. It also
features the standard Smart Stop Technology brake-override
Prius v will be one of the
first Toyotas with the Entune™ multimedia system. For the
first time ever in an automobile, this innovative new system leverages
the mobile phone to provide a richer in-vehicle experience with fully
integrated and wireless upgradeable navigation, entertainment and
Toyota Entune debuts the first-ever support for engaging
mobile apps, such as Bing, OpenTable, and
movietickets.com, along with accessing useful travel-related
services, such as live weather, traffic, fuel information (location and
price), stocks, news and sports.
Toyota Entune brings the largest selection of music options
available to a vehicle, including iheartradio's 750+ stations, Pandora's
personalized music, the driver's personal songs from portable media
players and iPods (via USB or Bluetooth audio streaming), and more than
170 stations from XM satellite radio.
Featuring a best-in-class, advanced conversational voice
recognition system that helps the driver to stay focused on the road,
Toyota Entune eliminates the need to memorize thousands of voice
commands and helps reduce driver distraction.
Entune will also allow for audio read-back and replay
capabilities for text messages, with the ability to respond by pre-set
"Quick Reply Messages."
Prius v will combine Entune
with a standard Display Audio system rich with dynamic entertainment and
communication features. The system will include HD Radio with
iTunes tagging for future purchase; XM radio, weather, sports, stocks
and local fuel pricing; Bluetooth hands-free phone and wireless audio;
and full iPod integration including music and video.
A new evolution in hybrid vehicles with excellent cargo space
and Prius' heritage of environmental performance and fuel economy, the
2012 Prius v will go on sale in late
Concept: Small "city"-centric Hybrid
While the current Prius has ushered hybrid technology into
the mainstream, and the Prius v will
provide the additional room and versatility for active families, compact
shoppers are interested in a smaller hybrid at an entry price point and
with superior fuel economy. The
Prius c Concept, with
c representing a "city"-centric vehicle, will
appeal to young singles and couples who want an eco-sensitive,
high-mileage, fun-to-drive Prius.
This dynamic vehicle with urban appeal will pursue
outstanding fuel efficiency in a compact package, while also providing a
surprisingly spacious interior. It will include many advanced
technology features, including some offered on the current
Prius c Concept is the
inspiration for an additional Prius family member that will come to
market in the first half of 2012 as the most value-oriented hybrid in
the U.S. market with the highest mileage of any "cordless"
Prius Plug-In Vehicle: the Best of Both
Since its initial launch 10 years ago, one of the Prius' main
efficiencies has been a hybrid system with its own on-board recharging
system that never needed to be plugged in to take people where they
wanted to go. With the addition of new technology and shifts
in the market, the Prius Plug-in Hybrid is the family member that
represents the best of both worlds - the superior fuel economy
of the Prius with added EV driving capability.
Depending on driving conditions, Prius Plug-in can be driven
approximately 13 miles on battery power at speeds up to 60
mph. Its compact Lithium-ion battery provides less weight and a
quicker recharging time, taking three hours on 110 volts and 1.7 hours
on 220 volts. It can be "topped off" anytime with a convenient
After the EV power is depleted, the Plug-in performs like an
economical third-generation Prius, the most fuel efficient midsize
hybrid vehicle in America. Unlike pure EVs, it will be a
seamless transition for consumers, with the only difference from a
regular Prius is that it can be plugged in at convenient
Currently, more than 150 Lithium-ion-battery powered Prius
Plug-ins are part of a demonstration program in several U.S.
cities. The program?s goal is to demonstrate plug-in
technology, educate and inform the public, evaluate performance, and
better understand the benefits to future customers. This will
help pave the way for an on-sale target in the first half of
The Plug-in will be initially offered in 14 West and East
Coast states (Arizona, California, Connecticut, Maine, Maryland,
Massachusetts, New Jersey, New York, Oregon, Rhode Island, Vermont,
Washington, Virginia and New Hampshire) where nearly 60 percent of all
Prius models are currently sold. Availability in all remaining
states will be a year later.
When it comes to market, the Prius Plug-in will represent the
most eco-sensitive and advanced choice within the Prius brand of
# # #
1.8-liter four-cylinder engine with
98 hp @ 5,200 rpm
105 lb-ft @ 4,000 rpm
Permanent magnet synchronous
Electric motor power output:
80 hp/153 lb-ft torque
Hybrid system net horsepower:
SULEV/Tier 2 Bin 3
Electronically controlled continuously variable
Hybrid battery pack:
Estimated fuel economy:
42 mpg city/38 mpg hwy/ 40 mpg
16-inch alloy wheels
17-inch alloy wheels
The first-generation Toyota
RAV4 EV went into production in 1997. Powered by a nickel-metal hydride
battery pack, it had a real world driving range of 80-110 miles on a
single charge. 1,484 vehicles were sold or leased in the U.S., and more
than half of those are still on the road today.
second-generation RAV4 EV demonstration vehicle represents an important
milestone in Toyota?s unique collaboration project with Tesla. A key
aspect of the partnership is to establish a new product development
model that incorporates Tesla?s streamlined, quick-action approach.
Under this new process, Tesla is responsible for supplying the
powertrain and related components according to Toyota engineering
specifications while Toyota works to seamlessly integrate the
In comparison to the RAV4 V6, the RAV4
EV electric powertrain adds 220 pounds, yet the rate of acceleration is
nearly equal. Actual real world driving range is approximately 100 miles
from a full battery charge. The demonstration vehicle features distinct
exterior styling changes, including a new front bumper, grille, head
lamps, fog lamps, and 18? alloy wheels. The interior received custom
seat trim, multimedia dash displays, push-button shifter and dashboard
meters. The RAV4 platform brings a 73-cubic-foot cargo area with rear
seats folded down ? no cargo space was lost in the conversion to an
electric powertrain. The technical features and appearance of the RAV4
EV demonstration vehicle will serve as targets for the fully engineered,
market-ready vehicle, expected to launch in 2012.
For more information on the RAV4 EV, please
2010 SEMA Show:
Toyota Prius PLUS Performance Package
The 2010 SEMA Show will mark the debut of the all-new Toyota
Prius PLUS Performance Package, a new hybrid performance line by Toyota
Racing Development (TRD). Developed to meet the evolving
demands of the growing hybrid segment, PLUS enhances the driving
experience for Toyota hybrid enthusiasts by offering cool and fun
accessories that add sporty looks with performance handling.
The new PLUS package also features several Toyota accessories that
complement the Prius' core values of Eco and Advanced
Technology. The end result is a more fun-to-drive,
performance-enhanced Prius that maintains its industry-leading fuel
The Prius PLUS Performance Package starts with a seven-piece
aerodynamic body kit including a uniquely styled rear diffuser, which
enhances its already sleek appearance and maintains its 0.25 coefficient
of drag. The aero kit also includes front and rear bumper
spoilers and side skirts, which are complemented by race-inspired
17-inch forged wheels. Their higher strength-to weight ratio
assists in keeping the corner weight down and performance up, while
maintaining the Prius' overall light vehicle weight and high fuel
efficiency. The wheels are fitted with low profile 215/45R17
tires and have a custom offset, which increases track width yet
maintaining Prius' rolling
The PLUS package delivers surprising traction and handling
without sacrificing any fuel efficiency. Improved performance
handling is achieved with the installation of sport-tuned lowering
springs that provide a lower center of gravity, enhancing the vehicles
on-road performance through quicker turn-in, enhanced steering response
and improved cornering ability. A rear sway bar is added to
reduce body roll for flatter, more stable cornering and
The package also includes
exclusive floormats with a "PLUS" logo and a unique "PLUS" exterior
The new Prius PLUS Performance Package represents the first
installment of the new PLUS brand of accessories from Toyota and will be
available in limited production beginning in April
Toyota Prius PLUS
- Seven-piece aerodynamic body kit includes
uniquely styled rear diffuser, front and rear bumper spoilers, and side
- 17-inch unique forged
- Rear sway
- Floormats with PLUS
- PLUS exterior
The Plug-in Prius
Everyone's buzzing about Plug-in Cars. So what's Toyota up to?
The Prius Plug-in Hybrid Vehicle (Prius PHV). Based on the 3rd
generation Prius, Prius PHV combines the proven practicality of Hybrid
Synergy Drive® with compact, lightweight lithium-ion batteries to extend
its fully electric driving range.
And now for the question on everyone's mind:
timing. Prius PHV is expected to launch in 2012. How much? The price
hasn't been set.
What are the
advantages of Prius PHV?
- The best of both worlds: electric-only driving for a maximum
of approximately 13 miles, plus an anticipated 50 MPG-rated hybrid
driving that totally eliminates range anxiety.
- Full recharging from a standard 110V household
electric outlet in only 3 hours.
- The proven reliability of Prius HSD (Hybrid Synergy
The idea of battery-powered cars is cool. But in reality, the
weight, size, cost and durability of the large capacity batteries
required to fully power Electric Vehicles (EV) are critical issues that
aren't fully solved. Toyota's answer? Small lithium-ion battery packs
that complement the proven Prius hybrid-electric power train.
Prius PHV's lithium-ion batteries are lightweight and compact,
weighing a total of just 330 lbs. So you get useful EV power and driving
range without the costs of an electric-only EV battery, while
maintaining plenty of cargo space and seating for five. Also, charge
time from a standard 110V household outlet is only 3 hours.
The powerful lithium-ion battery packs ensure strong, seamless
acceleration up to approximately 60 mph on electric-only
Built to last for the life of the vehicle, Toyota's lithium-ion
batteries have undergone more than three years of coordinated field
testing in Japan, North America and Europe in a wide variety of climatic
environments and driving conditions.
Why doesn't Prius PHV use a bigger battery? Prius PHV may not
be for every driver. But, there is a significant population of drivers
that travel less than 13 miles or so roundtrip per day or that have
access to a standard 110V outlet both at work and at home. For these
drivers, Toyota is of the belief that the smaller the battery in a PHV
the better, both from a total life-cycle assessment (carbon footprint)
point of view, as well as a cost point of view. Research has shown that
plug-in hybrid vehicles with smaller batteries, charged frequently
(every 20 miles or less) with average U.S. electricity produce less
green house gas emissions than conventional hybrid vehicles. (According
to a 2009 Carnegie Mellon University
With a fully charged battery, Prius PHV can travel a maximum of
approximately 13 miles in EV mode. Range will vary based on a variety
of conditions and driving styles.
power, Prius PHV can accelerate up to approximately 60 mph. Once the
EV-mode charge is depleted, it resumes normal, full-hybrid mode and
operates like a regular Prius. So Prius PHV drivers will experience the
same useful and reliable range that Prius drivers have come to
Wouldn't a bigger battery mean greater EV range? In theory,
yes. But Toyota believes many Prius drivers don't want or need the
trade-off in added weight, costs and charging time. Through ongoing
research, including the Prius PHV demonstration program (see below),
Toyota will be able to plan future PHV and Electric Vehicles to suit an
even wider group of drivers.
Prius PHV doesn't require a special charging station. With a
standard household 110V electrical outlet, you can recharge it in
approximately three hours. With a dedicated 220V outlet, recharging
takes just one and a half hours. It's that easy. And as more cities and
businesses build public and private charging stations, it will be even
A-BAT - modern versatility in a
The A-BAT offers customers
the versatility of hauling a standard 4x8 sheet of plywood one day, then
taking a family on a camping trip the next. It features a four-foot bed
with more flexibility than the standard pickup truck. The translucent
roof panel slides open to allow for tall cargo in the cab; and the bed
lengthens an additional two feet when the pass-through midgate is folded
down into the cab. TOYOTA FT-CH
The rugged exterior of the A-BAT
is contrasted by the four-passenger modern interior. The door trim,
shoulder, armrest and instrument panel pads and seat cushions are made
of a tough, lightweight and comfortable material that can be selected
for personalization. In addition, the colors are coordinated to enhance
the sleek interior environment.
Inside, the A-BAT has
a retractable, portable navigation unit with a seven-inch diagonal
screen and Wi-Fi Internet. Other advanced features include a port for
portable device assistant synchronization and a hard drive for digital
music. The solar panels on the dash recapture energy from the sun to
assist in the charging of the navigation unit, portable power pack and
backlit information displays.
The FT-CH dedicated hybrid
concept vehicle is the latest addition to Toyota's comprehensive
advanced technology vehicle line up. With Hybrid Synergy Drive® as its
core technology, Toyota is exploring many solutions for the future of
mobility - from battery electric vehicles, to plug-in hybrids,
to fuel cell hybrids, to conventional hybrids like the FT-CH concept.
Designed by ED2 design studio in Nice, France and
revealed at the 2010 North American International Auto Show, this
compact, nimble hybrid represents the expansion of hybrid options for
the customer. The FT-CH is lighter in weight and more fuel efficient
than the Prius. The concept is designed to target a lower price point
than the Prius, thus appealing to a younger, less-affluent buyer
The CH stands for compact hybrid as in
compact class and it's a concept that can best be defined by comparing
it with the mid-size class Prius. The FT-CH captures the
spirit and functionality of a car that thrives in the inner-city
environment; sized right to be nimble, responsive and
At an overall length of 153
inches and width of 68.5 inches, the FT-CH is sized to be maneuverable
and responsive. In spite of its compact size, the concept is designed
for maximum passenger comfort and interior space.
In the early 2010s, Toyota plans to sell a million hybrids
per year globally, a majority of those in North America. To
accomplish this, Toyota will launch eight all new hybrid models over the
next few years. These will not include next generation
versions of current hybrids; instead, they will be all new dedicated
hybrid vehicles, or all new hybrid versions of existing gas engine
The heart of hybrid technology is its battery.
Since the early 90's, during the early stages of first-generation Prius
development, Toyota has been committed to in-house R&D of
advanced nickel-metal hydride batteries. Through three
generations of Prius and a total of seven full-hybrid models, it has
systematically reduced size, weight and cost while improving energy
density, quality and reliability.
Toyota's joint venture partnership with Panasonic has been a
key element of its success in the advancement of hybrid
technology. Later this year, Panasonic EV Energy (PEVE) will
have three separate, fully operational production facilities with a
combined capacity of more than one million units per year.